MailChimp ‘opened’ stats and MS Outlook reading pane - update

Not entirely sure why I didn’t do this earlier but I asked MailChimp yesterday about a problem I blogged about a few months ago regarding their very useful ‘opened’ stats not taking into account Outlooks default reading pane. Here’s their response. Hi Stuart! Thanks for posting that article. ;) I’m afraid there isn’t anything we can do because [...]

 
MailChimp 'opened' stats and MS Outlook reading pane

I’d said in a previous post about MailChimp reports that I was a bit disappointed with a 25% open rate from our mailing list emails. However, Marta suspected that this was partly due to high numbers of users subscribing via their official University of Leicester email account which, common to many institutions, uses Microsoft Outlook. And the [...]

 
I've got round the MailChimp problem

You may have seen that I’ve been quite excited about MailChimp lately. My excitement subsided though after Vic pointed out last week that there was a problem with users subscribing from .le.ac.uk addresses. I hadn’t noticed because the initial 3,500 subscribers (which I blogged about here) had come via a Plone form – and I simply imported the [...]

 
MailChimp report

It’s been just over a week since I sent my first MailChimp email to our distribution list of nearly 3,500. I blogged about it briefly but now that a week past since I sent it the report looks a bit more interesting. Of the 3,456 messages sent 858 were opened, 136 bounced and 2,462 were unopened. To be [...]

 
MailChimp mail delivered

Got in this morning to a confirmation email that my first MailChimp mail had been delivered. See below. The reason there were 3,456 on the list rather than more than 3,500 (the figure I mentioned last week) is because when you upload a list the very clever little chimp notices duplicates. It also notices syntax [...]

 
I’ve taken the plunge with MailChimp

Having mulled it over for a couple of days I’ve taken the plunge and become a fully paid up member of MailChimp. Having had more than 3,500 students sign up to our mailing list (yup, it surprised me too) I came to the conclusion that we couldn’t manage such large numbers on an internal system. Doubtless [...]

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